What are Business Resources?
Business Resources are tools and services designed to help streamline and enhance your business operations, marketing, and customer interactions. At Effective Web Solutions (EWS), we offer a range of solutions that can help improve how you track leads, manage customer relationships, and ensure your website is running at its best. These resources are tailored to provide you with the support you need to grow your business effectively.
CTN (Call Tracking Number)
CTN (Call Tracking Number) is a service that helps you track and measure phone calls generated from your website or marketing campaigns. By using a unique phone number for different marketing efforts, you can monitor which channels are driving the most calls. This data helps you understand your marketing ROI, optimize campaigns, and ensure you’re connecting with potential customers in the most effective way. At EWS, we implement CTN to help you make data-driven decisions and improve customer acquisition strategies.
CRM (Customer Relationship Management)
CRM (Customer Relationship Management) is a tool that helps you manage and nurture your relationships with current and potential customers. A CRM system stores customer information, tracks interactions, and helps you manage sales and marketing activities in one place. We integrate CRMs into your website, allowing you to streamline communications, automate follow-ups, and gain valuable insights into your customer behavior. With the right CRM, you can enhance customer loyalty, increase sales, and make more informed business decisions.
WordPress Theme & Plugin Services
At EWS, we use our own custom WordPress theme and trusted plugins to build websites that are secure, optimized, and easy to maintain. Our theme is specifically crafted to support SEO efforts and ensure your site performs at its best. We also use both in-house and trusted third-party plugins to add unique functionalities to your site, whether it’s for enhanced performance, better security, or improved user experience. This approach helps us provide consistent, high-quality websites that are tailored to meet your business needs.